Marketing

Viewing posts from the Marketing category

Professional Website Photography

Enhance your website with professional photography.      

“Wow!” That’s the reaction you want when someone lands on your website, and one of the best ways of achieving that is by having some stunning photography on your site. Imagery can make or break a website – you can have the sleekest web design out there but if your photography isn’t up to par it’s just going to clash with the design and look terrible! Don’t make the mistake of spending your marketing budget on professional website development without taking into consideration the impact that your imagery has.

We can provide specialized photo shoots that are shot with your website in mind, making sure you have a great selection of images to use both online and offline. You can see some of the latest website photography by kp studios on the Capitol Cups website, or take a look at some selected images below.

Contact kp studios to help with your website photo shoot.

website_photography_screenshot

website_photography

website_photography_screenshot2

Creative Marketing Photography

Reach your clients with the perfect image.

A picture says a thousand words, especially when its used in effective advertising. With kpstudios, you won’t have to shop around to get your message across. We handle all aspects of your marketing, from eye-catching images to persuasive ads. Why spend your precious time being the middleman between a photographer and a designer, when you can leave it up to us and keep doing what you do best?

Check out our marketing services and graphic design portfolio, then get in touch with us to handle all of your needs.

marketing photography

marketing photography

Increase your Sales with Retail Signage

Build a lasting first impression that sells.

It’s estimated that around half of all in-store purchases are made spontaneously, and many of these are based on the information available to shoppers at the time of purchase. Attractive in-store signage can dress up an otherwise overlooked location as well as promote your products or services and increase your brand recognition.

increase sales with retail signage

The window signage for It’s About Time Urgent Care in Helena transforms their otherwise plain storefront and increases awareness of their services. Pedestrians easily notice the bold colors from a vantage where the building sign isn’t visible, making their business easy to find and attractive.

bud's best retail signage

The Bud’s Best Cookies sign at the Birmingham-Jefferson Civic Complex alerts event attendees to the availability of product in a situation where purchases are often decided before customers get to the concession stand.

Contact kpstudios for fresh and unique solutions for your marketing.

Communicating Change – How to Keep Your Customers Informed

5 tips for effective business change communication.

If anything is constant in the world of business, it’s change. Employees come and go. Businesses grow, consolidate, or refocus. Keeping your customers or clients informed of changes in your business is vitally important to your continued success. These tips will help you make the transition as smooth as possible.

Communicating Change

Know the reasons.

Having a clear goal in mind is important whatever the reason for the change in your organization. Know what you want to accomplish by implementing a change, and include your goals in all communication.

Have a communication strategy from the beginning.

Too often, communication strategy comes after the backlash is in full force. Having someone qualified to understand how people will respond to change is essential for a seamless transition.

Share information with employees as soon as possible.

Fear and insecurity can be heightened in times of change. Once the rumor mills start turning, a lot of time and effort can be wasted on getting your organization back to a place of order and productivity.

Don’t confuse process with communication.

Planning meetings can be used as communication vehicles when designed mindfully and used as part of a broader strategy, but they aren’t adequate to meet communication needs by themselves.

Use a variety of vehicles.

Don’t make the mistake of using a single method of communication such as email or a website. Repetition and redundancy are helpful in getting your point across.

Whether you are opening a new location, adding staff, or changing your focus, kpstudios can help you make the change as seamless as possible. Contact us to help with all of your communication needs.

Custom Graphic Design and Photography for your Marketing

By now you all know that kp studios is known for our photography skills but what you may no know is that we are a one-stop shop for your marketing materials and custom graphic design. We can create a custom look for you from your photography all the way to your print, web and other collateral materials. Take a look at what we created for AccuRX Pharmacy. They are a specialized pharmacy focusing on Nuclear Medicine and Compounding. In order to arm their sales team with the best possible materials we helped them create a one-of-a-kind pocket folder and customized sales sheet that tells about all the services they have to offer. Not only did we create the stunning imagery of their products, we laid out their sales pieces too!

Custom-Pocket-Folders

Advertising Photography for your business

commerical photography birmingham_two maids_kp studios001

Two Maids and a Mop gave us a call to help them with their adverting photography for their online marketing needs. We were able to work with them, their models and stylist to create compelling images to help them establish their brand and attract new clients to their business.

commerical photography birmingham_two maids_kp studios002

commerical photography birmingham_two maids_kp studios003

commerical photography birmingham_two maids_kp studios004

commerical photography birmingham_two maids_kp studios005

commerical photography birmingham_two maids_kp studios006

commerical photography birmingham_two maids_kp studios007

commerical photography birmingham_two maids_kp studios008